In recent years, Gibson Software has been looking to expand its presence in the pro audio world. With an industry-leading range of audio workstations, their latest innovations aim to further their penetration into the market. The company has been gradually introducing a selection of powerful and versatile software solutions, both hardware-based and digital. One of the most exciting advancements they’ve made is their Scratch online audio production platform. It has revolutionized the way that producers, DJs, and sound engineers interact with Soundcloud, allowing them to instantly upload and share their music with anyone, from any device. The software suite also offers a variety of features for creating professional-quality music with all of the tools and features one would expect from a standard digital audio workstation.
Gibson software has also been focused on perfecting their plug-ins and instrument plugins. Their Guitar Lab and Bass Lab suites allow users to instantly access a wealth of guitar and bass sounds, effects, and bass amps that were previously only available in specialized hardwares. This allows producers to easily recreate the sound of vintage instruments while still retaining the flexibility of modern sound engines. They have also developed a range of innovative hardwares such as their Artist Series amplifiers and ZX Deacon+ hardware controller.
These advancements have allowed Gibson to make a significant imprint on the professional audio market. Their software has been embraced by recording engineers, producers, and musicians alike and their range of hardware amplifiers and controllers are rapidly being adopted by venues, churches, and other live music environments. Additionally, their Scratch platform provides services for musicians on a global scale and makes recording, uploading, and sharing music an effortless task.
The Guitar Lab and Bass Lab plugins have been especially commended for their responsive design, which allows users to instantly access a vast selection of guitar and bass sounds. This has made sound design much easier for both experienced users and those relatively new to audio production. Each of their products have been well-received due to their versatility and reliable performance, while their plug-ins and audio interface hardware have been praised as some of the best available.
Gibson’s commitment to innovation has put them in a strong position to lead the industry in the years to come. Their emphasis on comprehensive hardware-software integration makes their products ideal for home recording studios, tour setups, and larger professional installations. They continue to expand their range of products and services to meet the needs of their clients and ensure they remain at the top of the pack when it comes to pro audio. With the recent introduction of the Scratch online platform, Gibson is well poised to build upon their success and dominate the pro audio market for years to come.
